follow.studio senior ux/ui & brand development team.
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UX/UI & brand development studio

Dostępność

Your partner in thoughtful brand transformation.

We help owners of quality service businesses build a unique brand and website that support marketing and make selling easier.

Book a free consultation
What can we do for you?

Branding that sets you apart

Thoughtful rebranding for businesses whose current brand no longer reflects their position, quality and ambition. Build a distinctive identity, raise the value of your business and attract the clients you truly deserve!

I need Branding

SUPER* websites

Your business has a great offer — we build SUPER* websites that help you run marketing and focus on growing your business. Intuitive CMS, effective SEO and design that sells.

I want a SUPER* website

Expert design support

Want to make a change but not sure where to invest, or have a limited budget to start? We offer audits, UX/brand consulting or hourly design work. Tailored to your needs — low risk, lets you move forward.

Book a free consultation

Who do we help?

We specialise in refreshing the image of service businesses. We help companies that have a valuable offer but need freshness and consistency in their marketing to effectively reach their audience and grow their business on their own terms.

See how we've helped our clients:

See Case Study
Rebranding
SUPER* website
Social Media design
Website interface with a black and white photo of an orchestra performing in a concert hall, featuring the text 'Koncertowe emocje' and navigation menu in Polish.

Sinfonietta Cracovia

We refreshed the identity and website for a renowned cultural institution in Kraków. From a distinctive visual line to print designs, social media and a new SUPER* website — with migration from WordPress to Webflow's intuitive CMS.

See Case Study
Rebranding
Website design
Hero image presenting Seerio website design. Case study of follow.studio

Seerio

We designed a new visual brand identity and website for Seerio to build audience trust, streamline communication and prepare the company for expansion into new MICE industry markets.

See Case Study
UX/UI design
Marketing design

The Learning Lab

We created a new look & feel for the LMS application of Swiss brand The Learning Lab, helping them reach premium-segment clients and build a credible image.

See more projects

We believe every good business deserves equally good branding. That's why we help owners of valuable brands organise their communication, build distinctive branding and create a website that finally works for their success.

About us

The follow.studio team is made up of UX and branding experts. We follow your needs — combining corporate experience with the agility of freelance to deliver results that exceed your expectations!

More about the studio
“They have a strong sense of aesthetics and a deep understanding of individual client needs. Their careful research and sharp eye for international trends deliver tailored and visually stunning websites”
Avatar, zdjęcie profilowe klienta follow.studio.
Agata Grabowiecka
Director, Sinfonietta Cracovia
„They form a cohesive team, combining creativity and technical skills that keep our UX/UI initiatives moving forward. Their expertise and innovative approach have made a significant contribution to our recent projects."
Avatar, zdjęcie profilowe klienta follow.studio.
Pascal Willoughby-Petit
CEO, The Learning LAB
„follow.studio combines a unique blend of empathy, sensitivity, professionalism and the ability to solve complex problems in a very creative way — they were our dream team, helping us begin a new chapter in our communications.”
Avatar, zdjęcie profilowe klienta follow.studio.
Krzysztof Siwoń
PR Manager, Sinfonietta Cracovia

Small team — big capabilities.

We offer the experience, strategic approach and project quality of a large agency — only faster and with greater commitment. Wow results, no unnecessary costs, tailored to your needs and budget.

Your project will be in the hands of:

Julek Peszko
Head of Branding — takes care of brand image, consistency and effective communication
Zofia Rusinowska Peszko
Head of UX — takes care of user experience, accessibility and intuitive interfaces
Ula Bukalska
Design Ops — takes care of our clients, efficient collaboration and keeping projects on track.

We gained our experience at:

ABB logo
Allegro logo
ZEN app logo
IBRA Instytut Brandingowy logo
Stepwise logo

Our selected clients:

Logo of Sinfonietta Cracovia
Karaoke Spot text logo in bold black font on white background.
The Learning Lab LMS logo
YETI ski club wordmark logo.
Klub Spotkan Poczta Glowna logo

Want to build a valuable brand?

Why is it worth investing in branding or a new website?

Because these are tools that genuinely impact your business growth. A well-designed and implemented brand or website helps you:

  • get noticed and stand out from the competition,
  • confirm your brand's position and build trust, attracting and retaining the right clients,
  • maintain consistency and clarity in communication, so clients more easily recognise and remember your brand.

Aesthetics are just part of the effect. A well-designed brand and website are above all an investment in strategic tools that work for your visibility, reputation and sales — today and in the long term.

How is working with you different from a large agency or a freelancer?

Working with a large agency, it's easy to get lost in processes and spiral costs; with a freelancer, it's hard to expect the full range of skills and the comfort of ongoing collaboration.

We combine the strategic approach of an agency with the flexibility and personal commitment of a small, experienced team. You work directly with seniors — no middlemen, unclear briefs or off-the-shelf solutions. This gives you confidence that your project is polished and consistent at every stage.

What services can I use?

We offer comprehensive support in brand strategy, branding, UX and website design — from initial workshops to finished, implemented solutions.

You can use a single service or a full process — tailored to your company's needs. Our main services are:

2. Designing and building SUPER* websites. We create websites from A to Z that truly work and are: Effective — aligned with your business goals, Unique — to help you stand out, Thoughtful — easy to use and optimised for SEO, AEO and conversion, Impressive — eye-catching and memorable, Scalable — ready to grow with your business.

  1. Branding that sets you apart!
    We help create a brand from scratch or refresh its identity. We offer: brand strategy, name design, logo and visual identity system, brand manual and communication support materials.
  2. Designing and building SUPER* websites.
    Tworzymy od A do Z strony, które naprawdę działają i są:
    • Skuteczne, bo dopasowane do Twoich celów biznesowych,
    • Unikalne, żeby pomóc Ci się wyróżnić,
    • Przemyślane, czyli łatwe w obsłudze i zoptymalizowane pod SEO, AEO i konwersję,
    • Efektowne, bo przyciągają uwagę i zostają w pamięci,
    • Rozwojowe, gotowe na skalowanie Twojego biznesu.
  3. Expert design support.
    Sometimes you don't need a full project right away. You can come to us for: analysis and audit of current solutions, communication or offer organisation, strategic workshops or 1:1 consultations. A good option if you're not sure yet what exactly you need, but feel that your current brand or website "isn't working as it should".
    ‍
How much does a website cost?

If you need comprehensive support, we can offer a SUPER* website. This includes: analysis of your brand, competitors and client needs, plus design and implementation of a SUPER* website that showcases your brand in the best light, converts effectively and lets you focus on growing your business.

Budgets for such projects start from an average of EUR 4,000 net. This includes project manager support and platform access to ensure smooth communication throughout the project.

If you have smaller needs or a smaller budget, a good starting point is often a well-adapted template. We can help with design or technical aspects on an hourly basis at EUR 50/h net.

The cost depends on the scope and complexity of the project, but you'll always receive a clear quote before we start, with the option to split payment into stages. At follow.studio we analyse each project individually to match solutions to your needs and possibilities — the best step is to book a 30-min online meeting or fill in the website debrief.

Do you use artificial intelligence?

Yes, we keep up with the latest developments and use AI in a thoughtful and strategic way — as a tool that supports our process, not one that replaces creativity. It helps us analyse content, research competitors, generate communication variants and optimise projects for SEO and AEO (Answer Engine Optimization). This lets us work faster and more precisely, and offer you solutions better tailored to your needs and possibilities.

Stand out from the crowd!

Your brand finally deserves the right setting. Book a free 30-minute meeting and see how we can help you stand out.

Book a free consultation

follow.studio

UX & Brand development studio
follow.studio sp. z o.o.
Kraków, PL
NIP: PL 6772512513
KRS: 00001113738
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Tell us about your needs

Once we receive your message, we will get back to you with a meeting proposal or a preliminary offer, depending on your needs. We usually respond within 1–2 working days.

Thank You
We are reviewing your responses and will get back to you as soon as possible!

If you have any additional questions or issues that need clarification in the meantime, please feel free to contact us at hello@follow.studio.

Have a lovely day!
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