The Learning Lab

Audit and action plan from the start

We began the project with an audit of the existing version of the product and a series of workshops. This allowed us to understand the strengths, limitations and areas requiring the most urgent improvement. From the outset we focused on resolving the most pressing issues in the product, to improve the user experience and app usability as quickly as possible.

The audit allowed us to map the elements requiring urgent changes and those that could deliver real business results in a short time. Based on this, together with the TLL team we developed a roadmap, organising the scope of work and establishing priorities.

Given the client's needs, we planned activities on two tracks:

• we continuously redesigned key app features, gradually raising the quality of the user experience;
• and in parallel we developed a design system that enabled more efficient design of a cohesive, scalable and predictable product experience.

Design system and a process that works

TLL's business plan involved serving corporate clients, with a particular focus on the fashion & retail sector. In response, we created a design system that allows the application to be adapted to different client brands while maintaining a cohesive and clear user experience. This approach made it possible to reconcile individual client needs with control over the entire interface.

The design system became the team's reference point — streamlining communication, reducing design time and eliminating inconsistencies that had previously existed between different screens of the application.

At the same time, beyond work on the UI itself, we proposed improvements to the design process that significantly accelerated the delivery of effective solutions. These included strengthening the research phase and improving collaboration and communication with the development team. As a result, design decisions were more accurate, and implementations faster and more error-resistant.

Design that makes a difference

The primary goal of the TLL team was to refresh the product's look & feel so that it genuinely supported trust-building and met the expectations of demanding premium-segment clients. The design needed to not only look good, but also strengthen the work of the sales team — who were already doing excellent work — by delivering a cohesive and credible product experience.

We focused on design built on clarity and user comfort. We designed clean layouts with a clear content structure, organising the information architecture and reorganising the navigation (which in its previous form no longer worked well with the growing number of features). A consistent section layout for different page types, supplemented by breadcrumbs, significantly improved orientation and day-to-day work with the product.

In parallel we attended to details that are crucial for perceived trust: the right amount of negative space, unified colour palette and clear hierarchy of the most important interface elements — including the CTA button structure. It is precisely these elements, as research on digital interface credibility shows, that most significantly influence first impressions and the assessment of a product as professional and trustworthy.

Thanks to these changes, the product gained cohesion, elegance and aesthetics that support user trust from the very first contact — and translate into real business effectiveness.

Brand and communication support

In parallel with product development, we supported The Learning Lab team in the area of brand communication and marketing activities. We worked on:

• refining the offer and sales materials,
• refreshing the approach to product videos,
• and organising visual identity elements — including a logo lift, typography hierarchy and colour palette — that allowed for the building of a cohesive and effective message.

The goal was to strengthen the consistency between how the product works and how it is presented and sold.